What Is OBIE?

OBIE helps you take what you know — your methodology, your frameworks, your coaching process — and deliver it through an AI Hub that works with your members between sessions, at scale, without losing the depth of your approach.

The platform is built for people who teach, coach, or consult

If you run coaching programs, online courses, consulting engagements, or membership communities, OBIE gives you a way to deliver your work through AI that actually knows your content. You upload your frameworks, guides, and transcripts as Documents, and the AI draws on them — so it answers in your voice, from your material, instead of giving generic advice.

What you build on OBIE

Everything starts with an AI Hub — a branded space at your own address (like yourname.obie.io) where your members sign in and work through your program. Inside a hub, you create:

• Journeys — guided paths that walk members toward a specific outcome, broken into milestones and steps.
• Conversations — open-ended AI chats where members can think things through with an AI trained on your material.
• Offers — landing pages with checkout that let you sell access to your hub as a one-time purchase or recurring subscription.

How the AI works

OBIE's AI isn't a general chatbot. It's grounded in the documents and prompts you provide. When a member asks a question or works through a step, the AI draws on your uploaded material — not the open internet — to guide them. You control the tone, the depth, and the boundaries of what the AI says through your hub's base prompts.

How you build it

You don't need technical skills. OBIE's AI Hub Builder interviews you about your work in plain language, then builds your hub for you — journeys, milestones, steps, and all. You review, refine, and publish when you're ready. See Create Your First AI Hub with the OBIE Builder for the full walkthrough.